TECHNOLOGY
/ MOBILE
01
Mobile marketing is broadly defined as including advertising, apps, messaging, mCommerce and CRM on all mobile devices including smartphones and tablets (MMA, 2014).
The mobile opportunity is massive. 80% of the people who own a smartphone take their mobile device with them when they leave the house. In fact, 85% of the general population are never more than a few feet from their mobiles. If you want to meet consumers where they are, a mobile device is the surest channel available to you.
Sadly, less than 5% of business websites are mobile-friendly. From April 2015 when Google announced they would boost the rankings of mobile-friendly pages, websites that aren't deemed mobile-friendly will fall lower in search rankings than those that do, which could mean dips in revenue for social enterprises who depend heavily on web traffic (Forbes, 2015).
Therefore, if you want an easy way to pull ahead of the competition, mobile it is. But if you avoid it, remember that visitors tend to leave sites that don't perform well on their mobile devices, and they don't return. We could be looking at a significant impact for your business!
" Every business should be thinking about building a mobile presence today. It's not a fad or passing trend. It's customer service. " ~ Forbes Magazine
02
/ DATA ANALYTICS
Data analytics is the science of examining raw data with the purpose of drawing conclusions about that information. Data analytics is used in many industries to allow companies and organisations to make better business decisions, and in the sciences to verify or disprove existing models or theories.
“Count something and make it count” is a catchphrase in the impact investing and social enterprise community. Just as commercial firms measure their success by profits, mission-driven organisations measure success by their ability to address social and environmental challenges.
Yet when it comes to reporting, how often do we see metrics such as "number of people reached" or "number of lives touched" being used, even when they are significantly inadequate.
We need to move beyond counting when measuring social impact to evaluating how programmes, services and organisations are truly making a difference in the lives of their beneficiaries. Technological advancements can help us do that, or at least equip us with the value-added skills to strengthen evaluation practice (BTTRC, 2015).
/ M-LEARNING
03
SELF-PACED
ONGOING
UPCOMING
LEAN PRINCIPLES FOR SOCIAL IMPACT
Acumen
11 April - 17 May 2017
MAKING SENSE OF SOCIAL IMPACT
Acumen
7 February - 22 March 2017
LEAN DATA APPROACHES
Acumen
1 November - 30 November 2016
SCALING SMART TO GROW IMPACT
Acumen
5 November - 4 December 2015
CONTINUOUS LEARNING
CHALLENGES OF GLOBAL POVERTY
MITx
6 February 2017 -
DATA ANALYSIS '4' SOCIAL SCIENTISTS
MITx
6 February 2017 -
RANDOMIZED EVALUATIONS
MITx
6 February 2017 -
UPCOMING COURSES
/ CLOUD
04
Cloud computing is the practice of using a network of remote servers hosted on the internet to store, manage, and process data, rather than using a local server or personal computer.
In cloud computing, you only need to pay what you use. As your data, processes and services become increasingly integrated and connected, your business will move faster and acheive more. Your people can also be more data driven at work.
CLOUD COMPUTING
Sage One is a range of online software designed for startups and small businesses. It allows small business owners and their accountants to manage their business finances and payroll easily and efficiently, while benefiting from free 24/7 support.
Sage One also has a growing network of partner applications that are fully integrated with Sage One and can automate anything from payments to CRM to inputting expenses on the go.
SAGE ONE
OFFICE 365
Office 365 provides applications you're familiar with and files that are always accessible, always up to date. So online or off, at your desk or on the go, from your PC, Mac, iPhone, iPad, or Android, you can get to what you need, when and where you need it.
Get the Ofice applications (Word, Excel, PowerPoint, Outlook, OneNote, Publisher, SharePoint, Skype for Business) you know and trust fully installed and ready to use.